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IT Distributor in JHB
Challenge faced
Lack of visibility regarding GP% – could only see GP% 3 weeks after month end
Average GP% sitting on 9.1% on sales of R5 billion
Inability to rank product categories and customers based on a combination of profitability (GP%) and cash flow use (net working capital days)
Too much inventory and debtors sucking up cash flow
Extremely high freight costs
Results
Within 9 months:
Ran a GP visibility project together with the data analyst
Gained insight into margins on a weekly basis
Increased pricing on unprofitable customers and eliminated unprofitable product categories
Average GP% increased to 9.3% on R5 billion – translates to R10m annual improvement
Improvement of R200m in working capital
Reduction of R20m per annum in freight costs